Your Araldite testimonials continue...

Neil, from Manchester, we appreciate the drama: “It has a mass multi-purpose, but excellent in every single one. A truly inspirational and heroic product”

John, Buxton: “It does what it says on the pack, no gimmicks just strong adhesion”

And Gillian, from Buxton remembers Araldite with fond memories: “My ‘old papa’ always said "Fetch the Araldite".  Still have some furniture he made using it.  He would have been 104 this year”.

 

 

Reminiscing about Araldite

Dave Price Creative Director from McCann Manchester

“At college, I thought I'd be an illustrator until I saw a poster for Araldite. A Ford Cortina was stuck to a 48-sheet; under the car, it read: "It also sticks handles to teapots” http://www.campaignlive.co.uk/analysis/1113894/

Araldite and that Ford Cortina...

Cool Avenues mentions that leading Indian outdoor advertising company OOH Media, remembers the car stuck on the billboard with Araldite as a fine example of a great outdoor media campaign

http://www.coolavenues.com/mba-journal/marketing/outdoor-ooh-changing-face-outdoor-advertising-india?page=0,3

The one everyone remembers...

A few years back, Media Week described the Araldite car on poster campaign as a ‘catalyst for innovation across the outdoor landscape’. “A tease-and-reveal campaign ran with the first execution, displaying a Ford Cortina stuck to a 96-sheet with the simple line, “Also sticks handles to teapots”.

Araldite is the one everyone remembers!